KINNASAND

— Constructure

In November 2016, the studio created a stimulating installation at the Kinnasand flagship showroom in Milan. Inspired by the inherent details of the textiles’ structure and construction, Elisa Ossino based her installation concept on enhancing the transparency and lightness of the materials. The studio created a bold blue backdrop that playfully contrasts with the calm space designed by Toyo Ito. A blue fan in front of this backdrop generates a light breeze that subtly moves the textiles placed in a linear manner. 

“When I first saw the collection, I was attracted by the texture of the textiles. By the microarchitecture they could create in combination with a very light and transparent structure. This concept was my source of inspiration for a simple installation that would enhance the transparency and lightness of the materials. For this reason we created a monumental blue backdrop that plays with the contrast of the beautiful space designed by Toyo Ito characterized by neutral tones. In front of this blue surface we have placed a blue fan generating an air wave which subtlety moves the textiles placed in a linear manner. One of th emost interesting aspects we discovered while creating the space, was that the textiles moves in a different way each time creating sculptural effects on the surface of the textile and enhancing their inner structure”.
— Elisa Ossino

Kinnasand flagship showroom, Milano 2016

Photography Pasquale Formisano